Shopper Marketing Executive (Wine Jobs: Sales & Marketing)

Full Time

  Brown Forman (http://www.brown-forman.com)

  Sydney, NSW

Scope of Position:

•        Management of Off Premise shopper focused activity and POSM plans for the State Independents channel. 

•        Inventory management of POS and merchandise.

•        Assist in the execution of major shopper activations for the other Off Premise channels.

 

Brown Forman Core Competencies:

•        Operating with Integrity                                                      

•        Living the Brown Forman Vision and Values

•        Driving for Results

•        Acting as a Brand Ambassador

•        Modeling Diversity and Inclusion

 

Key Competencies:

•        Shopper/ trade marketing

•        Project and time management skills

•        Collaboration / teamwork

•        Innovative and creative thinking

•        Problem solving and change orientation

•        Achievement orientation – self-directed / driven

•        Quality orientation

 

Responsibilities:

•        Develop the shopper activation plan for your designated channel in collaboration with the Sales, Brand and Insights team and under the guidance of the Shopper Marketing Manager.

•        Brief agency partners and suppliers to develop best in class activities OTIF.

•        Work closely with Key Account Managers to ensure all activities are briefed efficiently and effectively.

•        Support Salesforce to drive best in class execution.

•        Foster strong relationships with Salesforce via in-trade visits and regular communication (chatter).

•        Develop and effectively manage POS, mercahndise and permanent display inventory.

•        Assist in the execution of major shopper activations for the other Off Premise channels.

•        Support Shopper Marketing Off Premise team when required.

•        Be the main contact person to resolve customer and consumer in-market activation issues. 

•        Effectively and efficiently manage project budgets and timelines.

•        Manage business expenses incurred in line with company guidelines. 

•        Conduct evaluation of all promotional activations for your designated channel to determine their level of impact and effectiveness against set objectives. 

•        Build on the success of previous activations through evaluation learnings, innovation and driving efficient spending.

 

Qualifications & Requirements

•        2+ years’ experience in a marketing or sales capacity.

•        Ability to build strong relationships and work collaboratively with others.

•        Excellent communication and project/ time management skills.

•        Can do attitude.

•        Advanced skills with Microsoft office/ MAC  software/ Google apps.

 

Preferred Requirements:

•        Previous shopper/trade marketing experience.

How To Apply

https://brown-forman.jobs/sydney-aus/shopper-marketing-executive/E3A587266FA643AEA4C087C480C397FF/job/

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