Shopper Marketing Executive
(Wine Jobs:
Sales & Marketing)
Full Time
Sydney,
NSW
Scope of Position:
• Management of Off Premise shopper focused activity and POSM plans for the State Independents channel.
• Inventory management of POS and merchandise.
• Assist in the execution of major shopper activations for the other Off Premise channels.
Brown Forman Core Competencies:
• Operating with Integrity
• Living the Brown Forman Vision and Values
• Driving for Results
• Acting as a Brand Ambassador
• Modeling Diversity and Inclusion
Key Competencies:
• Shopper/ trade marketing
• Project and time management skills
• Collaboration / teamwork
• Innovative and creative thinking
• Problem solving and change orientation
• Achievement orientation – self-directed / driven
• Quality orientation
Responsibilities:
• Develop the shopper activation plan for your designated channel in collaboration with the Sales, Brand and Insights team and under the guidance of the Shopper Marketing Manager.
• Brief agency partners and suppliers to develop best in class activities OTIF.
• Work closely with Key Account Managers to ensure all activities are briefed efficiently and effectively.
• Support Salesforce to drive best in class execution.
• Foster strong relationships with Salesforce via in-trade visits and regular communication (chatter).
• Develop and effectively manage POS, mercahndise and permanent display inventory.
• Assist in the execution of major shopper activations for the other Off Premise channels.
• Support Shopper Marketing Off Premise team when required.
• Be the main contact person to resolve customer and consumer in-market activation issues.
• Effectively and efficiently manage project budgets and timelines.
• Manage business expenses incurred in line with company guidelines.
• Conduct evaluation of all promotional activations for your designated channel to determine their level of impact and effectiveness against set objectives.
• Build on the success of previous activations through evaluation learnings, innovation and driving efficient spending.
Qualifications & Requirements
• 2+ years’ experience in a marketing or sales capacity.
• Ability to build strong relationships and work collaboratively with others.
• Excellent communication and project/ time management skills.
• Can do attitude.
• Advanced skills with Microsoft office/ MAC software/ Google apps.
Preferred Requirements:
• Previous shopper/trade marketing experience.
How To Apply
https://brown-forman.jobs/sydney-aus/shopper-marketing-executive/E3A587266FA643AEA4C087C480C397FF/job/